Market Research & Retail Audit Company in Saudi Arabia
Markom Global is a trusted market research and retail audit company in Saudi Arabia.
We help brands improve visibility, track performance, and understand fast-changing consumer behavior.
Our expert team collects and analyzes data from supermarkets, convenience stores, and specialty outlets across Riyadh, Jeddah, and Dammam.
With accurate insights, you can refine strategies and strengthen your market position.
Understanding Retail Audits
A retail audit is an in-depth analysis of how your products perform in Saudi retail environments.
We examine shelf placement, stock levels, pricing accuracy, and promotional execution.
This process uncovers the real reasons behind sales fluctuations and ensures every store follows brand guidelines.
With data-driven reporting, you gain complete control over your in-store performance.
What we offer
Our Retail Audit Services
In-Store Audits
We check visibility, merchandising, and stock accuracy to keep displays aligned with brand expectations.
Planogram Compliance
Our audits verify correct shelf placement for maximum exposure and category impact.
POSM & Promotion Tracking
We monitor promotional materials and campaign effectiveness across Saudi retail outlets.
Mystery Shopping
Our evaluators experience your brand as real customers to assess service quality and ambiance.
Retail Staff Assessments
We measure staff product knowledge and service behavior to improve customer interaction.
Digital Reporting Dashboard
Access geo-tagged reports, visuals, and analytics instantly for quick, informed decision-making.
Why Businesses in Saudi Arabia Need Retail Audits
- Identify visibility and stock issues
- Measure marketing ROI
- Benchmark against competitors
- Improve customer engagement
- Maintain brand consistency across all regions
Key Benefits
- Reliable, real-time retail insights
- Improved sales execution and merchandising control
- Higher promotional ROI
- Faster corrective action
- Better shopper experience across outlets
Engagement & Activation Programs
We design engagement programs that connect brands, retailers, and shoppers across the Kingdom.
Our services include:
- Retailer Loyalty Programs – training and rewarding key retail partners
- Consumer Activation Campaigns – product demos and interactive promotions
- Incentive Management – automated tracking and reward systems
- Digital & On-Ground Integration – merging physical and online touchpoints for seamless brand experiences
Why Choose MarKom Global
- We combine international expertise with a deep understanding of Saudi Arabia’s local retail ecosystem.
- Our field teams operate across Riyadh, Jeddah, and Dammam, delivering accurate, actionable insights.
- With fast reporting, visual dashboards, and dedicated client support, we help brands stay agile and competitive.
Take Control of Your Retail Performance
Enhance your retail visibility and decision-making with MarKom Global.
Partner with the leading market research and retail audit company in Saudi Arabia and drive consistent growth.
Contact Us → to begin your retail transformation today.
Frequently Asked Questions
It covers stock checks, shelf visibility, pricing accuracy, and brand compliance evaluation.
Quarterly or bi-annual audits ensure consistent retail performance.
Yes. We customize every report for your product category and retail network.
They identify inefficiencies and ensure campaigns deliver measurable results.
FMCG, electronics, beauty, and healthcare brands gain the highest value from retail audits.